Posterscope’s First Activation on LinkNYC: Chevrolet Cruze
We are pleased to launch our very first LinkNYC campaign featuring the all-new 2016 Chevrolet Cruze. The LinkNYC units replace NYC’s old telephone booths and will be featured across all 5 NYC boroughs. Each unit contains a 55-inch digital signage display that showcases multiple ads, the unit also doubles as a free Wi-Fi, telephone service and phone charging port.
The Chevrolet Cruze campaign features on LinkNYC units in Manhattan initially, and will extend to the boroughs. The impressive displays can be seen from several blocks away.
In order to promote the Chevrolet Cruze’s 4G LTE speed connectivity, the ad creative is associated with LinkNYC’s free Wi-Fi feature.
LinkNYC will roll out 500 more units in July and we are excited to be part of this launch.